Pricing
Start free.
Grow when you're ready.
Create your Hub in a minute and start shaping your brand today, with an AI advisor that knows your business. Move up to the full Blueprint whenever the moment is right.
Your own Hub with an AI Brand Advisor that lives inside your Claude account.
What you get, free
- The Foundation & Narrative of your Brand DNA
- AI Brand Advisor, connected to your own Claude
- Your BnP team assigned from day one
- Upgrade to the full Blueprint any time
No card. Ready in a minute.
Ready for full access to the Incubator?
Three ways to work with BnP directly. Pricing is set with you when you apply, so the fit and the investment match where you are.
Personal Brand Builder
priced with you when you apply
A 13-week cohort through the complete Blueprint, with live coaching and a brand system you keep forever.
- The complete Blueprint, all five sections
- 13-week live cohort with coaching
- Weekly reviews and brand scoring
- Community of fellow business owners
- Execution board to ship your brand
Brand Consulting
priced with you when you apply
Brilliant Liu as your dedicated strategic partner, building and activating your brand at the depth and speed of someone who knows your business.
- The complete Blueprint, all five sections
- One-to-one strategic partnership with Brilliant Liu
- Execution board and journey reports
- Built and activated with you, not just taught
Brand Management
priced with you when you apply
BnP runs your brand end to end, strategy, content, and execution, so it works at the highest level without pulling you away from your business.
- The complete Blueprint, all five sections
- Strategy, content, and execution handled for you
- Execution board and journey reports
- The highest-touch way to work with BnP
Compare every plan
What you get at each stage, side by side.
| Features | FreeRp0 | Personal Brand BuilderBy application | Brand ConsultingBy application | Brand ManagementBy application |
|---|---|---|---|---|
| Your Brand DNA | ||||
| Foundation & NarrativeWho you are and the story you tell | ||||
| The complete BlueprintAll five sections, Foundation to Momentum | ||||
| Your AI Brand Advisor | ||||
| Advisor in your own ClaudeTrained on your brand, connected once | ||||
| Advisor memory that carries between chats | ||||
| Coaching & program | ||||
| 13-week Personal Brand Builder cohort | ||||
| How you are guided | On your own, with the advisor | Live cohort coaching | One-to-one with Brilliant Liu | Handled for you |
| Weekly reviews and brand scoring | ||||
| Community of business owners | ||||
| Building & execution | ||||
| Execution boardTurn your brand into shipped work | ||||
| Journey reports | ||||
| Who does the work | You | You, with coaching | You and Brilliant Liu | The BnP team |
Questions, answered
Yes. You can create your Hub, shape the Foundation and Narrative of your brand, and connect the AI Brand Advisor to your own Claude account without paying anything or entering a card. You only move up when you decide the full Blueprint is worth it.
It is an advisor that lives inside your own Claude account and already knows your brand. You connect it once, and from then on it remembers what you are building and helps you write, plan, and decide as your brand grows. Every plan, including the free one, includes it.
They differ by how much of the work is on your shoulders. Personal Brand Builder is a 13-week group cohort where you build with coaching. Brand Consulting is Brilliant Liu working one-to-one with you, done-with-you. Brand Management is the BnP team running your brand end to end, done-for-you.
Because they involve real people and real time, we set the fit and the investment together during your application, so it matches where your business actually is. There is no checkout to rush through.
Yes. Your Brand DNA and everything you build is yours to keep. The advisor is connected to your own Claude account, so your brand stays with you.
That is exactly how it is meant to work. Start free, get real value, and move up to the full Blueprint whenever the moment is right.
Your brand, starting today
Begin free, and let your advisor grow with you. No card, no pressure.